MaalemSaudi Minecraft Contest - Web Commercial [2016]

A children video game contest's commercial

About Project
The Ministry of Education collaborated with Microsoft to create a Minecraft Contest that was organized by TAM. The contest's target were kids, and they were to create Saudi Landmarks and their imaginary visions for the future of the country. For more visit
Our Role
We incorporated the client's branding and vision with the minecraft pixelated art to create this motiongraphics video from scratch. With the wonderful talents of our illustrators and animators credited below:
Our in-house writer created a creative script and screenplay, and we then managed to get it approved with the help of TAM in a short time. 
Client: TAM
Brand: Ministry of Education
Production: FramedKeys
Creative Direction: Majid Al-Aydeross
Producer: Ameen Roayan
Illustrations: Nada Saleh
Motiongraphics: Sarah Shawwa
Scriptwriter: Majid Al-Aydeross
Voiceover: Yazeed Baligh
Music: MrBanana
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